Search Engine Optimisation (SEO) - What SME's need to know
Is your website working for your business? The first question you need to ask yourself is what you want your website to do for your business. Do you want new customers (who doesn’t)? Do you want to raise your profile? Do you want an online business card?
So many people want a website but don’t consider WHY they want a website. The WHY should be built into your website when it is being developed. It should be at the core of your online presence, and you should be able to see the results in customer contacts or increased traffic.
Once you know what you want your website to do for you then you will have an idea of who you want to find it, which is the starting point for SEO. Search Engine Optimisation is a jigsaw with many pieces which combine to improve your chances of being found by your customers.
We will go through the key points to check on your site and some quick tips that will improve the performance of your website. Your website is a key part of your marketing toolkit, if it is working effectively then it will have a knock on positive effect on every other part of your business.
This event is completely free for Network Ireland members. Non-Members are welcome to attend one business breakfast FREE before joining as its a great opportunity to introduce yourself and your business and to network with other members. So come along and bring a friend!